So which direction are you going to go? Are you going sell final expense by phone or are you going to go the traditional route and sell final expense by car — face to face with the interested prospect?

Most experienced agents will tell you that you are better off just going the face to face route rather than going the final expense telesales route. They say this for a couple of reasons. One, the leads are just too expensive and if you are selling over the phone, you are going to burn through a lot more leads. The other main reason they recommend selling final expense life insurance in person is because most seniors aren’t going to trust you enough to hand over their personal information over the phone to a complete stranger. You have a much better chance if you are sitting right in front of them.

Most of us just don’t have that voice and confidence you need to gain the trust of senior over the phone. You are likely to just get hung up on and be out of $1000 worth of leads.

When you are selling face to face, at least you can go to their house if they hang up on you. I can’t tell you how many sales start out this way. I call to make an appointment, they hang up on me and then I go by their house and they buy from me. It’s funny how it works out that way. It’s almost like these kind of final expense leads are the best kind of lead. With selling senior final expense life insurance over the phone, you can’t do this because you just have one chance and if they don’t buy, they will most likely never answer the phone again.

In one of our articles, I recommend that if you are going to sell final expense by phone, then you should look at generating your own leads. You can do this by cold calling with a simple script, a head-set and a speed dialer or you can develop internet final expense leads through your own website. Some agents even use direct mail final expense leads for their phone sales.

Either way, you have to be creative. You have to find your prospects and you have to work hard every day. If you would like a step by step guide on how to sell final expense, go to www.FinalExpense101.com and join today. You can also ask questions at www.FinalExpenseForums.com where you can talk to a final expense life insurance leader who can help you.

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